Creating B2C multichannel e-commerce experiences for business customers

Free guide for wholesale distributors

Our new guide ‘Creating B2C multichannel e-commerce experiences for B2B customers’ helps wholesale distributors to understand the role of technology in enabling them to be able to service the needs of their customers more effectively.

Points covered in the guide include:

• Managing inventory in multiple online stores from one centrally maintained catalogue
• Online store and back-office business system integration on a single platform
• The importance of integration across all channels to obtain a 360 customer view

Quite simply, ‘Creating B2C multichannel e-commerce experiences for B2B customers’ helps wholesale distribution businesses to better understand how to more effectively service the needs of all customer types including B2C, B2B and channel partners.